It is an art and a science to prepare your home for the market in order to make it as appealing as possible to a variety of potential buyers. Heed your selling agent's or professional stager's advice. Here are some tips and tricks that help me help you get the most out of your marketing material. The gist of it is: make it look and smell like no human or pet has ever lived there. Easy enough, right?
The Four D’s and an L
Dust: make every surface from floor to ceiling shine.
De-clutter: remove non-decorative items from all counter and table tops.
Depersonalize: hide family photos, identifying artifacts, hygiene products, valuables, and cars from the driveway.
De-odorize: empty and hide trashcans. Purchase volcanic stone reusable deodorizing bags and place around the house if necessary.
Lighting: ensure every lightbulb works, interior and exterior, and all ceiling fan blades are turned off. Bonus points if your lightbulbs match in color temperature. Clean windows, remove screens to let in more light, and make sure your blinds function properly and curtains can be neatly opened no matter the season.
Staging Tips:
Exterior:
Remove cars from the driveway
Remove visible hoses
Hide trashcans in the garage, on the street, or by the house mechanics
Clean up and shovel walkways, driveways, patios, porches, and landscaping
Remove grill covers
Consider a potted plant, wreath, or new welcome mat to accent your freshly painted front door
Living Room:
Avoid catty-corner or diagonal large furniture placement such as couches, beds, or armoires — this limits angles and forces smaller straight-on shots
Fluff and arrange pillows and throws
Clear off shelving and surfaces except for decorative items
Remove kids toys
Paper and plastic items do not photograph well — hide magazines, newspapers, and remotes
Dining Room:
Clean and polish the table
Arrange the chairs
Choose a runner and centerpiece to accent
Hide high chairs and boosters
Office:
Clear desk except for decorative items
Remove or organize cables
Turn off monitor and make sure no identifying work-related items are visible
Consider replacing a large computer chair with something more low profile
Hide trashcans
Kitchen:
Clear off all counters except for decorative items
Make sure decorative items on center islands are low profile so as not to block sight lines — a bowl of fruit rather than a tall vase of flowers
Remove items and magnets from the fridge
Hide soaps and paper towels
Hide kitchen trash, recycling, and compost bins
Bedrooms:
I shoot toward windows. For the biggest possible angle, try to avoid dressers, wardrobes, and large furniture near the doorframe in secondary bedrooms
Avoid catty-corner furniture placement
Remove all items from nightstands and countertops except bedside lamps or decorative items
Hide phone chargers
Make sure nothing shows under the bed
Make your bed
Bathrooms:
Clear the bathroom of all personal items. If it has touched your skin or any bodily fluid, hide it.
This includes toothbrushes, hair brushes, toilet brushes, toilet paper, tissues, shampoos, soap, shower caddies, loofahs, bath mats, robes, potty squatties, laundry baskets, and everything else. I will not move your personal items so be sure to do this before I arrive.
Close toilet lids
Hide medications and personal items
Secure jewelry and other valuables
Pets: You and I love your pets, but potential buyers may not. Hide bowls, food, treats, cages, pet beds, cat trees, litter boxes, leashes, and pee pads, and pick up waste in the yard. Hide pet damage on furniture with throws.
Unless requested, I do not shoot inside pantries or secondary closets — hide everything there!

